Much has been written about the “gender gap” in American politics (you can read about it here, here, and here) – the notion that women are more likely to vote…
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In the past few years, big data has become the “it” thing, for campaigns and businesses and everyone in between. Everyone knows they need data, but what do they do once…
Scalia’s Void on the Court
February 23, 2016
With the recent death of Justice Antonin Scalia, and the firestorm that has erupted over the nomination of his replacement, we’re reminded that few things in politics are as impactful…
GOP Candidate Matchups
February 10, 2016
Ted Cruz, Donald Trump and Marco Rubio left Iowa as the leaders of the GOP field heading into today’s primary in the Granite State. To keep and expand their leads, each…
Post Iowa Dynamics in Voter Preference
February 5, 2016
By Hovannes Abramyan, Data Scientist, TPC Rick Santorum supporters most unlikely to vote for Trump, Bush, Christie, but might pick Rubio Despite a strong showing in the 2012 competition for…
Polls: What They Should Tell You (But Usually Don’t)
February 4, 2016
By Hovannes Abramyan, Data Scientist, TPC During the run up to a presidential election, you’ll likely hear about the release of a new poll every day. Typically, some organization in…
TPC’S Fifth GOP Presidential Candidate Consideration Poll
January 28, 2016
Today, we’ve released results from our fifth Presidential Candidate Consideration poll (PCC), which takes a unique approach at uncovering preferences of likely Republican primary voters. Described in the Wall Street…
Polling Accuracy: How Can We Improve?
January 18, 2016
Recently, Pew Research Center released a study evaluating methods for modeling likely voters, with an eye towards determining if – and how – it can be improved. Notably, they found…
Planning On Holiday Shopping? We Have Some Numbers For You.
December 14, 2015
The holiday season is upon us, which for many, means holiday shopping. We have some interesting stats to share about the forecast of this season’s shopping trends.
How Did Bevin Win? Race for KY Governor Explained.
November 12, 2015
If last Tuesday’s election results taught us anything, it’s that pre-election analysis is not a certainty and it can come down to the persuasion of swing voters. This was especially…
