The Election Day excitement has settled for just a minute, and the entire team at TargetPoint wanted to take a moment to look up from the numbers to congratulate the…
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TargetPoint’s own President and Managing Partner, Michael Meyers, contributes expert opinion about the use of microtargeting in elections in the newest edition of America, The Owner’s Manual: You Can Fight…
America’s Great Concern Takes the Debate Stage: Fighting Terrorism and ISIS
September 26, 2016
Monday’s presidential debate will be the first time both parties will be taking the national stage since the conventions, addressing the public on various topics, including securing America. Our last…
Looking Back at Conventions . . . And Toward the Debates
September 23, 2016
With the first presidential debate broadcasting on Monday, the memory of the last major partisan events—the Republican and Democratic National Conventions—still remain. Both exhibited a lineup of celebrities and “everyday…
DNC: Comparing the Speeches
August 1, 2016
Last week, Hillary Clinton spoke at the Democratic National Convention. Her most used words? Work, people, and America. Her most commonly used words sounded pretty familiar, so we compared them…
Trump Acceptance Speech: Most Used Words
July 22, 2016
Did you watch Donald Trump’s speech last night at the RNC Convention? Take a look at the most used words. See the full text of the speech here.
Patriotism Across Both Parties
July 15, 2016
As the country enjoyed the fireworks, barbecues, and parades last week, TPC took a deeper look at patriotism and its impact on politics (and vice versa). Even during times when…
5 Biggest Takeaways from RNC’s ‘2016 Principles’
May 11, 2016
This week, the RNC released a 22-page document written by former Speaker of the House Newt Gingrich detailing lessons learned from the past three elections, including best practices and success…
May the Fourth Be with You
May 4, 2016
Thanks to data made available by SWAPI (The Star Wars API) and a little magic from our team, we’ve given you the profile of the characters from Star Wars, and…
Much has been made over the past 8 – 12 years of who is winning the data arms race – Republicans or Democrats. Eitan Hersh’s book from 2015, Hacking the…
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