TargetPoint polling was recently featured in a Wall Street Journal op-ed by Karl Rove examining the enduring legacy of Colin Powell on US foreign policy. The polling conducted on behalf of the…
UPDATE: Congratulations to Mark Huizenga who was able to grow the 19-point GOP margin in 2018 to a 24 point margin of victory in 2021. This mirrored our findings of…
Voter Registration and Turnout During the COVID-19 Pandemic The demographic makeup of the 2020 electorate differed greatly from the makeup of the 2016 electorate as the country saw increased registration…
Voting is the lifeblood of democracies around the world. The United States of America was founded on a plurality system, also called “Winner-Take-All” or “First Past the Post,” where voters…
We are pleased to announce the arrival of our summer interns, Kesley Powell and Ethan Heilig. We hope you will take a few minutes to check out their backgrounds. TargetPoint…
We are proud to announce that we have won the 2021 Reed Award for Best New Research Technique for our High Volume and Rapid Insight Campaign Ad Testing. It is…
TargetPoint Consulting is pleased to announce we have been selected by Campaigns & Elections as Reed Awards Finalists in three of the most prestigious categories. TargetPoint and our clients had…
Contrasting Coalitions On the Left: Why Biden Can’t Govern as a Moderate (Click here to view presentation) TargetPoint Consulting assessed the American electorate after the results of the November 2020…
TargetPoint Consulting was commissioned to conduct a survey by the Great Lakes Michigan Jobs Coalition to measure the opinions of Michiganders regarding the Great Lakes tunnel option. Michael Meyers, President…
In June of 2020, TargetPoint was commissioned to conduct a survey among 1,000 adults in Michigan measuring public opinion regarding the Coronavirus pandemic. The Detroit Free Press reported on the…
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