What Else is TPC Watching…
With the midterm elections looming, most of the news covers the battle for the Senate, House, and Governorships across the country. Such high-profile races at the top of the ballot…
With the midterm elections looming, most of the news covers the battle for the Senate, House, and Governorships across the country. Such high-profile races at the top of the ballot…
Ten Republican senators from the nine target states TargetPoint surveyed voted ‘Yes,’ including Senator Roy Blunt (MO), Shelley Moore Capito (WV), Joni Ernst (IA), Cynthia M. Lummis (WY), Lisa Murkowski…
Congratulations to Alexander Gage on his induction into the American Association of Political Consultants Hall of Fame. Gage co-founded TargetPoint Consulting in 2003 and quickly set the firm apart as…
TargetPoint polling was recently featured in a Wall Street Journal op-ed by Karl Rove examining the enduring legacy of Colin Powell on US foreign policy. The polling conducted on behalf of the…
UPDATE: Congratulations to Mark Huizenga who was able to grow the 19-point GOP margin in 2018 to a 24 point margin of victory in 2021. This mirrored our findings of…
Voter Registration and Turnout During the COVID-19 Pandemic The demographic makeup of the 2020 electorate differed greatly from the makeup of the 2016 electorate as the country saw increased registration…
Voting is the lifeblood of democracies around the world. The United States of America was founded on a plurality system, also called “Winner-Take-All” or “First Past the Post,” where voters…
We are proud to announce that we have won the 2021 Reed Award for Best New Research Technique for our High Volume and Rapid Insight Campaign Ad Testing. It is…
TargetPoint Consulting is pleased to announce we have been selected by Campaigns & Elections as Reed Awards Finalists in three of the most prestigious categories. TargetPoint and our clients had…
Fifteen years. That’s right. This month TargetPoint Consulting celebrates fifteen years in business providing research and analytical insights to our clients. In addition to our company turning fifteen, we’re…
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